Inspiring, inherently nutritious, unabashedly delicious snacks for the rule breakers of the world. Healthy ingredients, nutrient-rich, delicious, hedonistic health. 

Who’s Bad?


“I ate so bad today.”

Nope, full stop.

Diet culture has f*cked us up and At Bad Brand, we’re taking Bad back!  Because no food or body is bad, we pack our products with inherently nutritious, wholesome ingredients to fuel your most badass endeavors and leaves guilt in the  dust. The kicker? Our products promise to never leave you sad for a lack of flavor- because that's truly a tragedy. It’s 2023 baby, and we aren't compromising on anything- flavor, nutrition and badassery unite in one women-owned brand!  

Bad Brand was created for anyone who doesn’t fit the mold, who refuses to accept the status quo and damnit, loves food! So hear our rebel yell: we refuse to compromise, we refuse to be made small and we revel in our love of all things delicious in this world! 

We own Bad, we are Bad Nutrition,  and we make food for badasses. Welcome! 

Now, who’s Bad?